Michel et Augustin is on a mission to deliver delicious, indulgent recipes that are made with high-quality ingredients in France and beyond. Founded in 2004, the brand was first launched by Michel de Rovira and Augustin Paluel-Marmont, who started out whipping up their delectable cookies in Augustin's own kitchen after authoring a guide to Paris' best boulangeries. Since then, Michel et Augustin has grown into a renowned brand with a strong start-up culture.
Today, Michel et Augustin offers many tasty creations, including cookies, chocolate mousse, drinkable yogurts and more. Their recipes are simple yet gourmet and made with high-quality ingredients that offer maximum taste. Beyond their products, what makes Michel et Augustin a unique company, is the passion of the employees (a.k.a., the tribe) who all take courses to become certified pastry chefs, as well as the direct ways that they open their Banana Farm to connect with their consumers.
As the first investment for Danone Manifesto Ventures, Michel et Augustin holds a special place in the team's hearts.